Delivery app, social network, web site, e-commerce. These are the most common words among entrepreneurs of small and medium-sized Italian companies that, thanks to the pandemic, have had to strengthen their digital presence in order to continue to meet the needs of customers. Testifying to the importance of e-commerce is the Salesforce Shopping Index which reports a 78% increase in online purchases in the country, the highest growth recorded in Europe. Foreshadowing of this trend was Selleria Tombini that together with the software house WWG has increased the number of orders on its e-commerce by 1000%.
Source: DailyNet
Source: TouchPoint
Source: Il Giorno
